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Join us for the PMA’s 2011 Member Meeting

January 10, 2011 in Las Vegas RSVP Below Join PMA members and industry leaders for updates on the year’s accomplishments, plus networking and some great Italian food! When: Monday, January 10, 2011...

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PMA’s Response to the FTC ‘Do Not Track’ Proposal

On December 16, 2011, an open call for PMA members was held to discuss the FTC’s recent ‘Do Not Track’ proposal, and to contribute member perspective to formulate the PMA’s response. The following is...

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Reason #6 to attend the PMA Member Meeting: “Do Not Track” Response

The US Federal Trade Commission released a proposal that suggests giving consumers the ability to opt-out of online tracking. This complex proposal could have far reaching and detrimental impact on...

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PMA Industry Report: Do Not Track

Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies. Host Lisa Picarille was...

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PMA Industry Report: Take Baby Steps

Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies. We are continuing with our...

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